COURSE DESCRIPTION AND APPLICATION INFORMATION

Course Name Code Semester T+A+L (hour/week) Type (C / O) Local Credit ECTS
Event Design VCD 430 Fall 02+04+00 Elective 4 7
Academic Unit: Faculty of Communication
Mode of Delivery: Face to face
Prerequisites: None
Language of Instruction: English
Level of Course Unit: Undergraduate
Course Coordinator: - -
Course Objectives: The students are expected to:
• Develop and present a design-based practical project of event design
• Implement research skills for academic or market/industry research
• Enhance and apply skills gained in project management
• Participate in teamwork
• Advance presentation skills
• Apply skills and knowledge gained in their studies to real-world cases in collaboration with mentors from industry/academia
Course Contents: The course aims to provide students, with knowledge and skills of the stages of designing and implementing an event design project for designers in collaboration with their supervisors or mentors from relevant advertisement or campaigning sector or event management industry.
Learning Outcomes of the Course Unit (LO):
  • 1- Develop an independent collaborative project,
  • 2- Produce a deliverable for graduation portfolios,
  • 3- Manage projects,
  • 4- Work in teams,
  • 5- Develop skills for professional presentation of projects in English.
Planned Learning Activities and Teaching Methods: The course consists of a combination of readings, seminar, case study analysis, strategy building and production workshops. Readings and seminars: The supervisor/mentor for each project will deliver seminars and provide students relevant reading material for developing a research project idea. The student and the supervisor/mentor will discuss ideas and the readings assigned for each week during seminars. The students are expected to come to class having read the texts.


WEEKLY SUBJECTS AND RELATED PREPARATIONS

WeekSubjectsRelated Preperation
1 Introduction to the course
2 Phase (I): Preparation: Workshop readings
3 Phase (I): Preparation: Development of a project idea
4 Phase (I): Preparation: Development of a project idea
5 Phase (I): Preparation: Class discussions/ presentations.
6 Phase (II): Design : Class discussions/ presentations.
7 Phase (II): Design : Class discussions/ presentations.
8 Phase (III): Pilot Practice:
9 Phase (III): Pilot Practice:
10 Phase (IV): Implementation:
11 Phase (IV): Implementation: Class discussions/ presentations.
12 Phase (IV): Implementation: Class discussions/ presentations.
13 Final Project Research Presentations Class discussions/ presentations.
14 Final Project Presentations


REQUIRED AND RECOMMENDED READING

All the required/recommended readings will be provided in the form of digital/reserve course reader (available at KHASLearn and/or KHAS Information Center.)


OTHER COURSE RESOURCES



ASSESSMENT METHODS AND CRITERIA

Semester RequirementsNumberPercentage of Grade (%)
Attendance / Participation 14 10
Practice / Exercise 6 10
Project 4 50
Presentation / Jury 4 25
Other Practices (seminar, studio critics, workshop etc.) 1 5
Total: 29 100


WORKLOAD

EventsCountDuration (Hours)Total Workload (hour)
Course Hours14342
Practice / Exercise6212
Project41872
Preparation for Presentation / Jury41040
Other Practices (seminar,studio critics,workshop, etc.)199
Total Workload (hour):175


THE RELATIONSHIP BETWEEN COURSE LEARNING OUTCOMES (LO) AND PROGRAM QUALIFICATIONS (PQ)

# PQ1 PQ2 PQ3 PQ4 PQ5 PQ6 PQ7 PQ8 PQ9 PQ10
LO1                    
LO2                    
LO3                    
LO4                    
LO5