BOLOGNA | AKTS Bilgi Paketi ve Ders Kataloğu

COURSE DESCRIPTION AND APPLICATION INFORMATION

Course Name	Code	Semester	T+A+L (hour/week)	Type (C / O)	Local Credit	ECTS
Advanced Typography	VCD 335	Fall	02+02+00	Elective	3	5

Academic Unit:	Visual Communication Design
Mode of Delivery:	Face to face
Prerequisites:	None
Language of Instruction:	English
Level of Course Unit:	Undergraduate
Course Coordinator:	- -
Course Lecturer(s):	Balca Arda
Course Objectives:	The students are expected to: -Produce typographic compositions, using advanced processing functions and layout softwareConceptualize assignments into visuals -Analyze standards of the printing and design industries -Focus on best typography practices for design and production
Course Contents:	The class has 3 individual projects that progress in complexity. In class, students engage in short readings and discussion, research, and critiques.
Learning Outcomes of the Course Unit (LO):	1- Understand and execute concepts through typography 2- Improve typography, layout, sequencing, pagination and image/text relationships 3- Organize large quantities of text into meaningful communications 4- Use advanced software for typography design 5- Use typographical production best practices
Planned Learning Activities and Teaching Methods:	The course consists of 3 basic modules. These are: -Production I -Production II -Product to Market Modules often start with an experiment that reveals the necessity of the concept that will be analyzed within the module. Students later are asked to present their observations and do small projects related to the concept to be able to interiorize the knowledge.

Week	Subjects	Related Preperation
1	Orientation Week
2	Module (I): Production I Concept/Content	Reading: NYTimes magazine interview, Deborah Solomon
3	Module (I): Production I Readability/Legibility	Selected reading: Grid Systems, Kimberly Elam
4	Module (I): Production I Production I	Selected Reading: Pocket Pal, International Paper
5	Module (II): Production II Group Critique	Student Presentations
6	Module (II): Production II Image making through typography	Selected Visual
7	Module (II): Production II Storytelling	Selected reading: Understanding Comics, Scott McCloud
8	Module (II): Production II Pacing/Sequence	Selected reading: Understanding Comics, Scott McCloud
9	Module (II): Production II Production II	Selected Reading: Pocket Pal, International Paper
10	Module (III): Product to Market Group Critique	Student Presentations
11	Module (III): Product to Market Travel themes	Students conduct individual research and content gathering with supplemental suggestions from instructor
12	Module (III): Product to Market Field trip
13	Product to Market	Students conduct individual research and content gathering with supplemental suggestions from instructor
14	Review week

At Kadir Has University, a Semester is 14 weeks; The weeks 15 and 16 are reserved for final exams.

NYTimes magazine interview, Deborah Solomon
Grid Systems, Kimberly Elam
Pocket Pal, International Paper
Understanding Comics, Scott McCloud

Semester Requirements	Number	Percentage of Grade (%)
Practice / Exercise	3	10
Project	3	50
Presentation / Jury	3	30
Other Practices (seminar, studio critics, workshop etc.)	1	10
Total:	10	100

Events	Count	Duration (Hours)	Total Workload (hour)
Course Hours	14	3	42
Practice / Exercise	3	4	12
Project	3	14	42
Preparation for Presentation / Jury	3	5	15
Other Practices (seminar,studio critics,workshop, etc.)	1	14	14
Total Workload (hour):			125

1 ECTS = 25 Hours Workload

Contribution: 1 Low, 2 Average, 3 High