COURSE DESCRIPTION AND APPLICATION INFORMATION

Course Name Code Semester T+A+L (hour/week) Type (C / O) Local Credit ECTS
Visual Culture Analysis VCD 321 Fall 03+00+00 Elective 3 5
Academic Unit: Faculty of Communication
Mode of Delivery: Face to face
Prerequisites: None
Language of Instruction: English
Level of Course Unit: Undergraduate
Course Coordinator: - -
Course Objectives: The students are expected to:
• Employ different methodologies in analyzing the phenomena of visual culture.
• Explain how viewers create cultural meaning.
• Formulate original theoretical questions in relation to visual culture.
• Analyze how visuality and the gaze function in power relations.
Course Contents: The course explores methodological frameworks within the field of visual culture studies and image theory. The course engages with how visual culture can be analyzed through the theoretical approaches outlined. For this, the course adopts a terminological perspective on subject matters of spectatorship and image production.
Learning Outcomes of the Course Unit (LO):
  • 1- Identify the subject matters of visual culture.
  • 2- Employ different methodologies to analyze visual culture.
  • 3- Apply conceptual tools to understand local cultural realm.
  • 4- Formulate theoretical questions regarding visual culture.
  • 5- Adapt the principles of academic thinking in the analysis of visual culture.
Planned Learning Activities and Teaching Methods: The course consists of 3 basic modules. These are: 1. Psychoanalysis 2. Phenomenology 3. Ethico-Aesthetics Modules often start with an introduction that reveals the necessity of the concept that will be analyzed within the module. Students later are asked to present their observations and do small projects related to the concept to be able to interiorize the knowledge.


WEEKLY SUBJECTS AND RELATED PREPARATIONS

WeekSubjectsRelated Preperation
1 Orientation Week (Introduction and course plan)
2 (Module I: Psychoanalysis ) Mimesis Selected readings
3 (Module I: Psychoanalysis ) Catharsis Selected readings
4 (Module I: Psychoanalysis ) Abject Selected readings & response paper
5 (Module I: Psychoanalysis ) Fetish Selected readings & an oral presentation about the module and delivering project reports.
6 (Module II: Phenomenology) Perception Selected readings
7 (Module II: Phenomenology) Sensation Selected readings
8 (Module II: Phenomenology) Visual Anticipation Selected readings & an oral presentation about the module and delivering project reports.
9 (Module III: Ethico-Aesthetics) Unrepresentable Selected readings
10 (Module III: Ethico-Aesthetics) Simulation/ Simulacra Selected readings & response paper
11 (Module III: Ethico-Aesthetics) Utopia/ Dystopia Selected readings
12 (Module III: Ethico-Aesthetics) Liminality Selected readings & an oral presentation about the module and delivering project reports.
13 Review Week
14 Review Week


REQUIRED AND RECOMMENDED READING

-


OTHER COURSE RESOURCES



ASSESSMENT METHODS AND CRITERIA

Semester RequirementsNumberPercentage of Grade (%)
Attendance / Participation 14 -
Practice / Exercise 2 20
Project 3 50
Presentation / Jury 3 30
Total: 22 100


WORKLOAD

EventsCountDuration (Hours)Total Workload (hour)
Course Hours14342
Practice / Exercise248
Project31545
Preparation for Presentation / Jury31030
Total Workload (hour):125


THE RELATIONSHIP BETWEEN COURSE LEARNING OUTCOMES (LO) AND PROGRAM QUALIFICATIONS (PQ)

# PQ1 PQ2 PQ3 PQ4 PQ5 PQ6 PQ7 PQ8 PQ9 PQ10 PQ11 PQ12
LO1                        
LO2                        
LO3                        
LO4                        
LO5