| Academic Unit: |
New Media M.A. |
| Mode of Delivery: |
Face to face |
| Prerequisites: |
None |
| Language of Instruction: |
English |
| Level of Course Unit: |
Graduate |
| Course Coordinator: |
Levent SOYSAL |
| Course Objectives: |
The students are expected to:
• Gain understanding of major concepts and theorerical approaches in the communication and media theories
• Identify the implications of the historical development and changes in communşcation theories for social, political and cultural change
• Develop skills to critically reflect on and debate about main issues in contemporary societies regarding media Technologies
• Gain understanding of differences and similarities in media and creative/cultural policies in a global context |
| Course Contents: |
Melvin de Fleur , Mass Communication Theories:Explaning Origins, Processes and Effects. Allyn and Bacon, 2010 |
| Learning Outcomes of the Course Unit (LO): |
- 1- To discern the characteristics of mass media and mass communication processes
- 2- To gain ability to think, write and communicate critically in relation to key debates in communication and media history
- 3- To critially engage with the relationship between mass media, mass communication and economic,social and political change
- 4- To develop analytical skills comparing and contrasting the effectiveness of different theoreticaş approaches to mass communication
- 5- To discern and critically reflect on new areas of policy making in relation to mass media and new media
|
| Planned Learning Activities and Teaching Methods: |
Each student is individually expected to choose a weekly topic and read the relevant chapters and write a response paper. All students are also expected to prepare a presentation on their chosen topic as their homework where they refer to resources other than the assigned reading material. |
| Week | Subjects | Related Preperation |
| 1 |
Introduction |
Reading course materials, following suggested websites/blogs |
| 2 |
Media Effects I: Transmission Model/Hypodermic Model |
Reading course materials, following suggested websites/blogs |
| 3 |
Media Effects II : Limited Effects and Uses and Gratifications |
Reading course materials, following suggested websites/blogs |
| 4 |
Culture and Communication: The Frankfurt School |
Reading course materials, following suggested websites/blogs |
| 5 |
Culture and Communication: Semiotics |
Reading course materials, following suggested websites/blogs |
| 6 |
Critical Theory: Political Economy |
Reading course materials, following suggested websites/blogs |
| 7 |
Cultural Studies and Active Audience |
Reading course materials, following suggested websites/blogs |
| 8 |
Midterm |
Reading course materials, following suggested websites/blogs |
| 9 |
Medium Theory: Toronto School |
Reading course materials, following suggested websites/blogs |
| 10 |
Feminist Media Theory |
Reading course materials, following suggested websites/blogs |
| 11 |
Globalization |
Reading course materials, following suggested websites/blogs |
| 12 |
Postmodernity and Poststructuralism |
Reading course materials, following suggested websites/blogs |
| 13 |
Information Society |
Reading course materials, following suggested websites/blogs |
| 14 |
Consumerism and Everyday Life |
Reading course materials, following suggested websites/blogs |
At Kadir Has University, a Semester is 14 weeks; The weeks 15 and 16 are reserved for final exams.
THE RELATIONSHIP BETWEEN COURSE LEARNING OUTCOMES (LO) AND PROGRAM QUALIFICATIONS (PQ)
| # |
PQ1 |
PQ2 |
PQ3 |
PQ4 |
PQ5 |
PQ6 |
PQ7 |
PQ8 |
PQ9 |
| LO1 |
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| LO2 |
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| LO3 |
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| LO4 |
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| LO5 |
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Contribution: 1 Low, 2 Average, 3 High
